Category Analysis

A prerequisite to category management is a full understanding of the category in terms of the attributes of demand for the category and the supply market for the category. Category analysis is broader than spend analysis, as the scope is both external and internal. It seeks to develop a comprehensive understanding of the stakeholders, demand profile, supply chain, suppliers and supply market characteristics. See also Spend Analysis.

Developing a Category Strategy and Implementing Category Strategy training is available at Academy of Procurement.

« Back to Glossary Index

Discover the world’s largest Glossary of Procurement terms

With over 800 Procurement specific terms (and growing) you will find everything you need to know or thought you knew about the Procurement function. Our aim is to provide you with a comprehensive list collated from the Comprara Groups hub of training and consulting source materials.The Procurement Glossary has been compiled by industry expert Paul Rogers.